FTI Capital Advisors Assists e& on Acquisition of ServiceMarket

FTI Consulting, Inc. announced that its wholly-owned investment banking subsidiary, FTI Capital Advisors DIFC Limited (“FTICA”), acted as financial advisor to Emirates Telecommunications Group Company PJSC (“e&”), on its acquisition of Service Souk DMCC (“ServiceMarket”), an online marketplace for home-related services.

ServiceMarket focuses on the online household services market for moving, cleaning, home improvement and home healthcare. The transaction will complement and expand the range of digital services that e& provides through its own online marketplace in the United Arab Emirates, which includes food and grocery delivery.

Fede Membrillera, a Senior Managing Director and Global Co-Lead and TMT Lead for FTI Capital Advisors, commented: “With this transaction, e& has demonstrated its commitment to expand its consumer offering beyond traditional communication services and stay relevant to changing customer demands in the consumer space. We were pleased to have an opportunity to leverage our decade-long M&A experience in the digital-native consumer services space to support e&’s strategic goal.”