While industry players face various liability and competition issues in the race for connected cars and autonomous vehicles, big data presents the biggest challenge and opportunity. With connected cars moving toward tailored log-ins for each user and autonomous vehicles creating almost 1 gigabyte of data per second, big data will take on a whole new meaning in the auto industry’s next phase, particularly coinciding with the arrival of 5G. Promising incredible value, this trove of big data also raises data protection and privacy concerns as Europe continues its strict enforcement and proposed U.S. legislation requires players to develop privacy plans outlining their collection and use of data. Industry players need to be prepared to navigate an increasingly complex regulatory landscape.
Published March 6, 2018.