Viji Krishnan

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Intellectual Property

Protect Your Brand In China — How To Navigate The World’s Most Challenging Intellectual Property Landscape

Have you seen the new Budweiser® shoes? How about the Mercedes-Benz® toaster oven? While neither company likely plans to enter the footwear or home appliance markets anytime soon, some enterprising trademark squatters have secured rights to use these brand names in these categories. How...

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