Recently by Jason J. Mazur
Use Of Trademarks In Keyword-Triggered Search Engine Advertising: A Hot Topic In Internet Law - Part II
Part I of this article appears in the May 2005 issue of The Metropolitan Corporate Counsel. E. Active U.S. Litigation There are currently a number of pending federal cases in which trademark owners have alleged that the sale of trademarks as search engine keywords, as well as allowing third...
Read MoreUse Of Trademark In Keyword-Triggered Search Engine Advertising: A Hot Topic In Internet Law - Part I
Part II of this article appears in the June 2005 issue of The Metropolitan Corporate Counsel. One of the hottest questions in trademark law today concerns the issue of whether Internet search engine providers, such as Google and Overture Services (Yahoo!'s commercial search engine division), are...
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